terça-feira, 25 de maio de 2010

Zombie Consumerism


When we buy whithout thinking, motivated perhaps by a super-low price, lust, or naked apetite, we are guilty of Zombie Consumerism.But the parallels to sustainability and zombies don´t have to die there.
Example: George Romero´s Zombie movie 'Night of the Living Dead' (1986) has been classicaly read as a commentary on race-relations. The movie´s African American hero is seemingly (and finaly) mistaken for a member of the ondead in the movie´s final scene.In 1978 Romero returned with part two of the ultimate Zombie triglogy with 'dawn of the Dead'.True to his intent to shoot a Zombie film every decade yhat would reflect modern culture, in Dawn Romero keeps pace with our ever-changing American psycographics by turning his blade to consumerism.This late seventies flirt with consumerism is a perfect place to begin a Zombie dialogue about sustainability.
In 'Dawn', a band of heroes hide in a maal, georging themselves on free food as the Zombies pound at the doors. There are scenes of mass consumption as the survivors play with a pastoral sense os American bounty-everything at their fingertips to consume for free.

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